Marketing

Promotional Video (Greek Youtuber)

Funded
Funding amount:
$1,000

Description

Grant will fund the production of a video by popular Greek crypto influencer CryptoCapitalist covering dYdX and all its features as a promotional campaign. Content will include educational material to guide new users through the onboarding process, an in-depth overview of all the protocol features, and an overview of the governance process. The funding is split across milestones, paying out the full amount only when +2000 viewer count is achieved.

Purpose

The Greek crypto community continues to expand with active traders and market participation. Through this initial trial grant, we look to improve brand awareness and user onboarding for active traders in this community. This is part of our continued effort to expand internationally.

Execution

1 month

Payment structure

50% upfront, 50% at+2k viewers

Useful Links

Impact & Metrics